The walled gardens make you choose: their intelligence or your control.
Yobi doesn’t. Every signal here is accessible in your stack, under your contract, at your CPM.
Data is refreshed daily. Every signal comes from consented first- and second-party relationships.
Audience Intelligence
Before launch, see the audience you can reach. After, see who was exposed and who converted.
Incrementality
A holdout on every campaign. We share test IDs and methodology so your analytics team can verify the lift.
Data Enrichment
We enrich your log files, turning ad exposures and conversions into new customer records that land directly in your cloud. No clean room.
Underneath your platform, not beside it.
Yobi is not another point solution in your ad stack. Our foundation model sits within your activation layer as the system your agents call when they need to know what a person will do next. Your team defines the audience and the strategy. Yobi scores, extends, and activates it in real time.
Modeling
Per-client models train directly on the client’s KPI, not a proxy segment. DSP log-level data flows back continuously, so the model never stops learning. Learning periods compress from weeks to days.
Activation
Ranked, intent-scored IDs delivered as dynamic audiences into the platforms you already run, refreshed dynamically as behavior shifts.
Data & identity
Our behavioral graph enriches what your platform already knows, and every campaign writes signal back to your cloud environment. Over time that turns data and identity from a cost center into a source of margin.
Live on the platforms you already buy through.
Own the layer you currently pay rent to.
Behavioral data, identity, and optimization arrive as one line item: priced by you, not by three vendors upstream.
Expand agency margin
One transparent fee consolidates behavioral data, identity, and optimization. Fewer vendors, fewer markups, more of every dollar in working media.
Grow addressable campaigns
Your AI capabilities today reach clients with usable first-party data. With Yobi underneath, the same capability extends to clients with thin first-party data or none, including mid-market and CPG.
Offload the compute
Behavioral model training at petabyte scale carries real infrastructure cost. Yobi absorbs it. Your platform receives processed output ready for activation, not a data engineering project.
What agencies say after they switch.
Agencies that run Yobi keep running it. Here’s why, in their words.
“Yobi’s unique lens into consumer data has fundamentally changed how we approach optimization. Rather than relying on conventional bid optimization partners, we’re able to predict demand, activate with greater confidence, and drive stronger business outcomes.”
Custom AI deployed in 48 hours.
Any trackable outcome works as the target: ROAS, CPA, foot traffic, VCR, LTV. If it can be collected as an event, the model trains against it.
Model Training
Drop the Yobi pixel on your client’s site or align the model to their offline conversion data. Within 48 hours you have a custom model with high-value audiences, fine-tuned to their KPI across digital and TV.
Model Activation
Your custom model deploys to find the best prospects, refreshing audiences daily as buyer behavior shifts.
That’s for the first campaign. Every campaign after it activates in under a day because the model already knows the business.
Your platform. Our model. One conversation.
We can go from brief to live campaign in as little as five days. Bring us a vertical where you want proof, a primary KPI, and a measurement source of truth. We’ll bring the model.