Yobi
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Your retail media network, everywhere shoppers go.

Offsite that performs like onsite: one model, fine-tuned to your shoppers, accountable to your sales data.

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Households likely to buy in-category this month
89%
Predicted by Yobi

Compete with social and search for the performance dollar.

Higher yield on every offsite dollar

Behavioral AI and optimization grounded in your first-party data raise what every offsite dollar returns, growing program revenue without waiting on new inventory or new data deals.

+YIELD

Deeper advertiser relationships

When offsite delivers proven incremental sales at your banner, brand budgets consolidate with you: bigger commitments, longer renewals, and a larger share of every plan.

Proof the walled gardens can’t offer

The precision and in-flight optimization that pull budgets toward social and search, now running on your network, backed by purchase truth only a retailer holds.

SALES ✓ VERIFIED

One model, tuned to each outcome.

Yobi brings the model; your data stays yours. Behavioral AI predicts what households across the U.S. are about to buy, and your sales data fine-tunes a private deployment reserved for your banner.

Behavioral signal

Purchases, store visits, search, location, and TV

Foundation model

Scores every consumer’s predicted intent

Fine-tuning

Fine-tuning

Base model adapted to each retailer on impression-level outcomes

OFFSITE Ad
platform

Offsite activation

Audiences delivered into programmatic ad platforms

CTV Display Audio

Omnichannel reach

One model across every channel

CLOSED-LOOP RETAIL MEASUREMENT
01

A private model of your shoppers

Yobi’s AI adapts to your retailer on impression-level outcomes. The predictions are tuned to your categories, your baskets, and your buyers.

02

Extend your audiences. Keep your performance.

Yobi’s identity spine makes your first-party audiences addressable offsite, resolved across consumer, household, and CTV identifiers. The model then extends reach to the households most likely to buy next, so the audience scales without the performance falling off.

03

Every channel, one model

CTV, display, and audio activated through programmatic platforms, with spend continuously shifting toward the audiences and channels driving sales at your stores and site.

A new line on your rate card.

Sell performance, not just placements

Each brand campaign runs on an algorithm fine-tuned to your data and their outcomes. Your network sells the result, priced as a premium product.

Off the shelf, yet custom

No build, no data science team, no year-long roadmap. The foundation model does the heavy lifting; fine-tuning makes each deployment specific to the brand and the banner.

Margin that compounds

Every campaign the algorithm runs sharpens it further, deepening a product advantage that competitors selling audiences and inventory alone can’t match.

Every impression, matched to the receipt.

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Impression-level, closed-loop

Exposure connects to purchase at the household level, onsite and in-store, without a panel in the middle.

Would they have bought anyway?

Every brand partner asks whether the buyer would have converted anyway. We predict who converts without the ad and route spend away from them, so the lift shows up in the results instead of the analysis.

Reporting your advertisers can fund

Incremental sales, category lift, new-to-brand and new-to-banner: results in the language that renews budgets.